Hebei Farmer Jiang Yonghui Scales Small Lotus Business to 4.5 Million Yuan Sales Target in 2026

Key summary

Jiang Yonghui, a native of Linzhang County, Hebei Province, returned from university graduation in 2015 to establish a small lotus breeding base in his hometown. Leveraging the region's fertile soil and water resources, he developed over 1,300 varieties of potted lotuses. In 2025, the operation harvested 400,000 rhizomes for propagation and generated sales exceeding 3 million yuan through online and offline channels. Supported by local initiatives promoting live-streaming e-commerce, Jiang now manages a 50-mu (approx. 20 mu) facility with 280 breeding ponds, employs over 30 locals, and exports products to countries including Malaysia, Singapore, Australia, and the United States. The business aims to reach 4.5 million yuan in sales for 2026.