Robinson Lifestyle Launches "QR Connect": An Intelligent Assistant for Parking Garages at the Samut Prakan Shopping Center, Under the Smart Mall Experience Strategy

Key summary

Robinson Lifestyle shopping centers, part of the Central Retail group, have launched a new digital service called "QR Connect" to assist customers in the parking areas. The service is initially available at Robinson Lifestyle Samut Prakan and will be expanded to all branches. This service allows customers to request assistance when encountering problems such as double-parked cars, dead batteries, or flat tires by scanning a QR code on a pillar. The system identifies the location and sends the information to a service center, allowing staff to provide assistance within 5 minutes. The Smart Mall Experience strategy focuses on using customer insights to develop real-world services, both digital and physical. This includes the launch of the New Kiddy Car strollers and the upgrade of restroom standards with organic soap and cleaning of hand dryers every 2 hours, to create a convenient, safe, and lifestyle-oriented experience.